Store profitability is falling, that’s not in dispute. In the face of currency exchange costs, rent and rates, workplace compliance and online shopping, stores are simply not generating the margins they once did.
There are some interesting marketing tactics being used by online marketplace Wish as the World Cup in Russia gets under way.
Rent, rates and lease agreements that make up the retail property market have failed to keep pace with the shape of modern retailing; that’s now agreed. It’s the classic landlord tenant dilemma – neither see the other’s point of view and the relationship is primarily adversarial.
I was perhaps wrong a month ago to say that I thought retailers shouldn’t buy retail tech companies; that owning tech was a great way to stifle its innovation.
Virgin Trains is currently allowing customers to book tickets using voice commerce capabilities on Amazon’s Alexa. Natasha Toothill, head of enterprise at Amazon Pay, sees it as a landmark moment in the advent of a new era for retailers and consumer-facing brands.
Future Stores Europe looked at many of the major themes impacting today’s retail world, but one that stood out during the two-day event was that of ‘brick & mobile’.
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