Latest events & articles
How Groupon’s app success is helping retailers grasp m-commerce
Groupon is investing in a host of new initiatives to help retailers and hospitality operators optimise their marketing and new customer acquisition programmes. Retail Connections spoke to Jon Wilson, General Manager of National Brands and Groupon Live for EMEA, to find out more.
How LiDAR technology is lighting up customer behaviour analytics in retail
Shopper behaviour is fascinating. It’s also commercially valuable if you’re able to track, measure and learn from scientifically-proven insights around how shoppers are using your space. We spoke to the experts at Hitachi Consulting to find out how LiDAR is being used in retail and hospitality to boost performance.
Martin Newman: Predictions for retail in 2030
Martin Newman: Predictions for retail in 2030 by Martin Newman, The Consumer Experience Champion At the end of May, I spoke at the British Retail Consortium’s “Reinvention Retail” event in London. It was an enjoyable event with some fascinating speakers: Katy Clark, a client partner at Facebook; Andrew Fowkes, director of SAS Retail Solutions; […]
The Entertainer Squad: Playing the long game with social influencers
The Entertainer Squad – the ‘pro-unboxing team’ from The Entertainer – may look like wacky japesters, but they play a very serious sales-driving and brand-building role for the British toy retailer.
Decathlon’s employee engagement strategy comes on leaps and bounds
Europe’s largest sports retailer Decathlon is lucky to have a sharply defined USP – unbridled passion for sport. Love of all things fitness and sport is at its core whether the company is recruiting and engaging its vast workforce, or connecting with customers around the world.
Marks & Spencer gets real about customer-centricity
Speaking at the Retail Bulletin’s Customer Engagement Conference, M&S Head of Customer Services, Jo Moran, outlined the importance of linking customer engagement and employee engagement, and confirmed that M&S today has a new, realistic take on getting this right.
Event preview: Retail Customer Engagement Conference 2019
This conference aims to help retailers create and retain engaged, connected and happy customers – with an eye on the future challenges they need to consider.
Why fear of ‘fake news’ makes shoppers abandon their basket online
There are lots of reasons why high-intent shoppers abandon their online basket. Some are driven by cost, some are deterred by a lack of convenience and yet more abandon their purchase because of a mix of the two. By far the biggest motivating factor, however, is due to a lack of reliable information. By conducting […]
Unleash your store employees and make them Heroes
Think of Hero as a way to supercharge clienteling in stores. Armed with the Hero application running on a smartphone or tablet, associates can proactively shop live with millions of online customers selling, serving and earning digitally as they chat.