ESW, the global direct-to-consumer (DTC) ecommerce leader, today announced its status as an official solution partner to commercetools, the leading provider of composable commerce, enabling its community of merchants to rapidly deploy capital light, hyper localised DTC experiences in more than 200 global markets.

Now commercetools’ retail clients, including iconic brands Sephora, John Lewis and Bang and Olufsen, can access and integrate ESW’s suite of solutions, through the commercetools Marketplace, to enable all aspects of DTC cross-border expansion, including compliance, data security, fraud protection, taxes and tariffs to checkout, delivery, returns, customer service and demand generation, in as little as four weeks.

“As one of the leading global online platforms, we are delighted to announce our partnership with commercetools, a company whose pioneering role at the forefront of digital transformation aligns with our mission to provide the best-in-breed technology and service available in the industry,” said Thomas Kelly, CEO, ESW.

“Through a single integration, commercetools’ growth-focused merchants now have access to a proven and secure solution enabling rapid and easy global direct-to-consumer deployment designed to grow top-line revenue through a capital light, low risk model,” Kelly added.

Chris Holley, Global Director, ISV Partnerships, commercetools, commented:

“Through this partnership, merchants can reap the benefits of a wider margin and increased revenue powered by new DTC and global trading opportunities. In addition to access to our collective best-in-class expertise and guidance, merchants can avoid the significant implementation costs associated with building out in-house capabilities.”

ESW, whose brand partners include American Eagle Outfitters, Michael Malul London and Movado, supports commercetools merchants at every stage of their global growth.  The company leverages its deep understanding of local markets to create unique DTC opportunities that drive customer lifetime value.  Brands maintain control over every aspect of their experience, from their data to the look and feel of their ecommerce sites to their content, catalogue, payments, fulfilment, and delivery and returns experience.